Burned Media Ltd (BUNM)

[Pass the Salt]

I believe that 500,000 + will be more of the magic number for a critical mass and getting attention from buyout entities and new investors. 400,000 is a very significant milestone regardless. We should see a PR on the attainment of this milestone and hopefully we get some new attention.

IMO mid and long-term things look bright for us in light of declining interest and revenue from 'old media' like your daily newspaper. I know in my metro that one of the major papers just slashed a large number of staff because ad revenue is so down. Lower circulation = less ability to capture high levels of revenue.

In contrast--our 'circulation' reach increases every minute, hour, day...$$$$ and as the critical mass grows we could see a nice bump in the growth curve.

I think the investment community is underestimating the value of BUNM for a number of reasons--part of it is that we are seeing a sea-change of turbulence in the economy. I don't believe that the PPS would be at these levels 2-3 years ago.

Another factor is reluctance by those who are familiar to 'old media' versus new media models. Ad revenue is going to follow new media where user growth or circulation is increasing. You have got to put your ad dollars where the eyes are and it is clear to number of entities that BUNM is on a exponential growth curve.