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Tuesday, 06/10/2008 7:45:57 AM

Tuesday, June 10, 2008 7:45:57 AM

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blinkx Connects Communities With Next New Networks’ Targeted Content »
10 June 2008
Find Obama Girl and other popular niche content at www.blinkx.com
SAN FRANCISCO, CALIF. – June 10, 2008 - blinkx, the world’s largest and most advanced video search engine, today announced a partnership with Next New Networks, the leading independent new media company that creates and produces online television networks for targeted communities. Next New Networks boasts a diverse collection of content on over a dozen networks such as Indy Mogul, the network for aspiring filmmakers, and Barely Political, home of the wildly popular Obama Girl. Leveraging its unique AdHoc platform, blinkx will place contextually relevant advertising against the footage, and will share resulting advertising revenue with Next New Networks.

“Every niche audience deserves a relevant, easily-accessible collection of online video content tailored to its interests,” said Suranga Chandratillake, founder and CEO, blinkx. “We’re thrilled to add Next New Networks’ content to our index, affording our users a better chance at finding more of the things they love.”

“Our aim has always been to make our networks of content available everywhere, across multiple platforms,” said Herb Scannell, Chairman and CEO, Next New Networks. “Our partnership with blinkx provides us with both a wider reach and a fantastic way for people to find the networks we’ve created with their interests in mind.”

As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 350 partners and 26 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.

About blinkx
blinkx plc (LSE AIM: BLNX) is the world's largest and most advanced video search engine. Today, blinkx has indexed more than 26 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx's founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx's patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world's most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

About Next New Networks
Next New Networks is a new kind of media company, creating and programming online television networks for targeted communities, incorporating the best elements of television and the web. Since its start in March 2007, the company has launched sixteen networks, and its video programming has been viewed over 250 million times via the company's "super-distribution" strategy, which includes formal content partnerships with leading destinations including YouTube, iTunes, MySpace TV, AOL Video, Amazon Unbox, Tivo, Veoh, and Yahoo! Video.

Hit programming from Next New Networks includes Channel Frederator (home of "Internet People" and popular series The Meth Minute 39), Barely Political (the creators of Obama Girl), daily auto news network Fast Lane Daily, and Indy Mogul, a network for the YouTube generation of DIY filmmakers. The company, headquartered in New York, is privately owned, with investors including Spark Capital, Goldman Sachs and Velocity Interactive. For more information, please visit www.nextnewnetworks.com

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