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Tuesday, April 27, 2004 5:35:59 AM
http://www.agencyfaqs.com/interactive/ht_new_media/ice_news/568.html
• 2004-04-26 • In a new trend that is an offshoot of the success of CDMA mobile phones, handset manufacturers are looking forward to service providers for a boost in their sales. In a strategic move the lead handset maker Samsung has tied up with Airtel for grouping its handsets with Airtel services in all its circles. Samsung is planning similar tie-ups with service providers Idea and Hexacomm. Kunal Ahooja, vice president, telecom, Samsung India, says, “Samsung has entered into operator alliances with Airtel in all circles for its two models, and with Idea Cellular for select circles on all models.”
The south Korean company currently has 11 models in the country but the company plans to launch another 25 new phones. Ahooja says, “The highlight of the range being introduced is the SGH-X600, a bar mobile phone with a rotating camera and integrated flash. This is the only phone with multi-language display and input in Hindi, Tamil and Marathi. The other models being introduced include SGH-S500, SGH-X100 and SGH-X430.” He further added that the company expected 50 per cent of mobile phone sales to come from the colour/camera phone segment by the middle of the year.
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