Sackets Harbor Brewing Company Introduces Flagship Products at Major Chicago Restaurant Show
“War of 1812 Amber Ale” and “Thousand Islands Pale Ale” showcased at International Wine, Spirits and Beer Event for over 1,000 hospitality participants
International Wine, Spirits and Beer Event
WATERTOWN, N.Y.--(BUSINESS WIRE)--Seaway Valley Capital Corporation (OTC Bulletin Board:SWVC) today announced that it’s subsidiary, Sackets Harbor Brewing Company, successfully introduced on a national basis two of its flagship beer brands at the National Restaurant Association’s annual “International Wine, Spirits and Beer Event” tradeshow in Chicago on May 19th and 20th. The Chicago-based International Wine, Spirits & Beer Event is the first and largest forum focused exclusively on restaurant and hospitality alcohol beverage sales. The show allows restaurateurs and hoteliers to efficiently find alcohol-related products, information, and contacts in a highly controlled, two-day, trade-only forum. Launched in conjunction with the four-day National Restaurant Association Restaurant, Hotel-Motel Show, it is the world’s most comprehensive restaurant and hospitality event, bringing both established and emerging wine, spirits and beer brands under one roof for thousands of operators of casinos, chain restaurants, contract operators, cruise lines, hotels, and independents restaurants. A link can be found at www.restaurant.org/events.
For the show Sackets Harbor Brewing Company exhibited the award winning “War of 1812 Amber Ale” and “Thousand Island Pale Ale”, which have both received national attention for increasing penetration in select markets in the Northeastern and Southeastern United States. The Company utilized the industry event for an initial introduction of its flagship brands in anticipation of an aggressive marketing campaign outside its regional base. Stephen Flynn of Sackets Harbor Brewing stated, “We are very pleased to have made a significant presence at the most prestigious and most recognizable restaurant show in the country, and we have been targeting certain national, well known restaurant chains here in Chicago.” Mr. Flynn added, “We are very pleased with the initial response from the show and hope to use this as a catalyst for growth outside of our core distribution territories.”
Sackets Harbor Brewing Company develops, produces, and markets micro brewed beers such as the award winning “1812 Amber Ale” and “Railroad Red Ale” as well as “Thousand Island Pale Ale”, “1812 Amber Ale Light” and “Independence Wheat” specialty beers. Its “1812 Amber Ale” is the company’s flagship brand and was the winner of a Silver Award at the World Beer Championship and has been aggressively marketed to command a significant retail presence in the regional marketplace. Management estimates 1812 Amber Ale has an approximate 15% category market share within its primary distribution area and distributes keg and bottled beer to over 300 locations in northern New York. The company has also developed complementary products such Sackets Harbor Coffee and Sackets Harbor Brewing Co. Root Beer. Management is now focused on positioning the 1812 brand portfolio for growth outside the region.
About North Country Hospitality, Inc.
North Country (www.northcountryhospitality.com) was formed to develop or acquire and operate regional lodging, restaurant, and recreational venues. North Country also seeks to acquire or develop strategic consumer products that complement its core hospitality businesses and that can be positioned for growth outside the region. The company’s current holdings include: (i) Sackets Harbor Brewing Company, which develops, produces, and markets micro brewed beers such as the award winning “1812 Amber Ale” and “Railroad Red Ale” as well as “Thousand Island Pale Ale”, “1812 Amber Ale Light” and “Independence Wheat” specialty beers; (ii) Sackets Harbor Brew Pub, which is an operating “Brew Pub" that produces its own line specialty beers on site while also offering fine dining; (iii) Goodfello’s Brick Oven Pizza and Wine Bar, which specializes in excellent-yet-affordable Italian food; (iv) Sackets Cantina Sackets, which offers a traditional Mexican menu; (v) five Jreck Subs Franchises (www.jrecksubs.com), which serves a variety of hot and cold sandwich choices, and homemade style soups; and (vi) Alteri Bakery (www.alteribakery.com), which serves the region with the finest "true" Italian breads and specialty pastry items, such as cakes, cookies, muffins, bagels, and specialty gift baskets.
About Seaway Valley Capital Corporation
Seaway Valley Capital Corporation makes equity, equity-related, and debt investments in companies that require expansion capital. Seaway also seeks investments in leveraged buyouts and restructurings. Seaway will consider investment opportunities in a number of different industries, including retail, restaurants, media, business services, manufacturing, and select technologies.
Safe Harbor Statement
This press release contains statements that may constitute "forward-looking statements" within the meaning of the Securities Act of 1933 and the Securities Exchange Act of 1934, as amended by the Private Securities Litigation Reform Act of 1995. Those statements include statements regarding the intent, belief or current expectations of the Company, and members of their management as well as the assumptions on which such statements are based. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performance and involve risks and uncertainties, and that actual results may differ materially from those contemplated by such forward-looking statements. Important factors currently known to management that could cause actual results to differ materially from those in forward-statements include fluctuation of operating results, the ability to compete successfully and the ability to complete before-mentioned transactions. The company undertakes no obligation to update or revise forward-looking statements to reflect changed assumptions, the occurrence of unanticipated events or changes to future operating results.
