Pure Spectrum Lighting (PSRU)

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Shareholder Development Group: Announces Coverage of PureSpectrum, Inc..

Atlanta, GA, Apr 15, 2008 (M2 PRESSWIRE via COMTEX) -- Shareholder Development Group announced today their following of PureSpectrum, Inc..(Pinksheets: PSPM).

"The recent new business developments at PureSpectrum, Inc. are such that we believe investors worldwide will want to know more about this exciting cutting edge company," says Shareholder Development Group CEO Tony Golden.

"Our growth and recent business developments dictate that we work with the leaders in Investor Relations and Shareholder Development Group will provide us with a professional and ethical means of communicating our story to investors worldwide" commented Lee Vanatta, President & CEO of PureSpectrum, Inc.

For more in-depth information, PSPM will be featured on our family of investor websites and for more information visit www.shareholderDG.com or the company website at www.purespectrumlighting.com. _______________________________________________

PSPM news from TODAY 4/15/2008

PureSpectrum, Inc. Ready to Introduce Technology for Affordable High Performance Dimmable Ballast for Linear Fluorescents

Circuitry Engineered to Produce a Cost Effective Dimmable Ballast for Linear Fluorescent Bulbs

SAVANNAH, GA, Apr 15, 2008 -- Following discussions with multiple global lighting manufacturers, PureSpectrum, Inc. (PINKSHEETS: PSPM) has completed independent testing to confirm performance benefits for linear fluorescent bulbs provided by the company's dimmable electronic ballast technology.

The tests were conducted at an independent, non-affiliated facility in Colorado, and the data affirmed that PureSpectrum has created a dimmable electronic ballast circuitry which is applicable for any fluorescent design and features very high power factor correction with no loss of light output. Additionally, the company's innovative circuitry topology enables PureSpectrum's electronic ballast to perform comparably or outperform brand name linear fluorescent ballasts. PureSpectrum's ballast contains significantly fewer electronic components, and the cost to manufacture the PureSpectrum ballast is expected to be much lower than a conventional dimmable ballast.

Further testing is ongoing which is expected to provide data to confirm that PureSpectrum's ballast enables a linear fluorescent lamp to dim in linear regression like an incandescent bulb. Based on the positive outcome of the most recent testing series, PureSpectrum executives expect to continue discussions with lighting manufacturers with the objective of developing long term global relationships.

"We have proven definitively that complex circuitry and components are not necessary to build dimmable ballasts for linear fluorescents," said PureSpectrum president and CEO Lee Vanatta. "Our unique circuitry is transferrable to all platforms of fluorescent lighting and essentially doubles the relevant market size for PureSpectrum's technology. Throughout the development process, we have strived to produce more from less and to simplify rather than complicate. By removing non-essential components and wiring without sacrificing performance quality, we have made it possible to produce affordable dimmable linear fluorescents." Linear fluorescent lighting is the most prevalent product for lighting commercial and other non-residential settings, but until now the high retail cost of dimmable ballasts prohibited the widespread adoption of dimmable linear fluorescent bulbs. Until recently, linear non-dimmable fluorescent bulbs were powered by inexpensive and inefficient magnetic ballasts, but the U.S. Federal Minimum Energy Standards enacted for fluorescent lights by the U.S. Department of Energy has forced the commercial lighting industry in the U.S. to shift rapidly toward more energy efficient electronic ballasts.

One currently available brand name electronic ballast for linear fluorescents retailed for more than $100 per unit, containing hundreds of components and multiple cores wrapped with expensive copper wiring. PureSpectrum's ballast model contains only 31 components and very little copper wiring, leading to a low production cost as well as fewer potential circuitry problems which could negatively affect performance and longevity.

PureSpectrum is at the leading edge a wave of innovation in the rapidly growing $10 billion electronic ballast industry driven by the increasingly urgent demand for improved energy efficiency. Manufacturers attempting to retain brand loyalty have already begun the search for new technologies which will meet the price points and performance standards of an increasingly impatient consumer population. Additionally, PureSpectrum's ballast technology could encourage the continued development of emerging technologies such as light and occupancy sensing by making it possible for these technologies to be manufactured cost effectively and become an affordable option in the mainstream marketplace.

"We are introducing simplified circuitry which will make electronic ballasts for linear fluorescent bulbs less complicated and more affordable to manufacture," Vanatta said. "We know changing marketplace conditions have created a need, and we responded with a viable technological solution. The challenge now is to partner with the right lighting manufacturer that realizes this technology needs to be transitioned from lab into the marketplace." Please call [phone] for more information about PureSpectrum, Inc. or visit www.purespectrumlighting.com to see a short video featuring PureSpectrum's dimming technology compared to commercially available dimmable CFL bulbs. Please contact Equiti-Trend Advisors LLC at [phone] for investment information. ________________________________________________________________________ _____________ About PureSpectrum Inc..

PureSpectrum (PINKSHEETS: PSPM) is a publicly traded technology company founded and headquartered in Savannah, Ga. The company's values are grounded in an awareness of the increasing urgency to identify energy efficient lighting technologies which also meet consumer standards. PureSpectrum currently holds the rights to multiple patents, patent applications and patents pending related to electronic ballast technologies designed to make energy efficient lighting products more popular among consumers through improved performance. PureSpectrum is committed to researching, developing and refining ideas that will provide the most energy efficient, cost effective and consumer friendly methods to deliver artificial light. For more information on PureSpectrum, please call [phone] or visit www.purespectrumlighting.com.

Certain statements contained in this news release regarding matters that are not historical facts may be forward-looking statements. Because such forward-looking statements include risks and uncertainties, actual results may differ materially from those expressed in or implied by such forward-looking statements. Factors that could cause actual results to differ materially include, but are not limited to, uncertainties pertaining to continued market acceptance for PureSpectrum's products and services, its ability to succeed in growing revenue, the effect of new competitors in its market, integration of acquired businesses, and other risk factors identified from time to time by PureSpectrum.

Media Contact Stephen Weeks [phone] ________________________________________________________________________ About Shareholder Development Group- About Shareholder Development Group Shareholder Development Group(SDG), LLC is a company that produces investor awareness campaigns on behalf of up and coming and often overlooked publicly traded companies for a fee. SDG owns and operates a platform of cutting- edge websites which showcase public companies and delivers their company's story to the worldwide investment and media community in various formats, (see www.ceoworldreports.com and www.shareholderDG.com, www.OTCVoice.com ) ranging from WebTV to video emails to online investor conferences to audio and streaming video interviews, among many others. SDG and their wholly owned properties(websites) are fast becoming one of the world's top Internet destinations for both investors and companies in the micro and small cap stock universe. To feature your company, or learn more about our clients please contact the company at 770-518-3449 or email [e-mail]. Disclosure: Shareholder Development Group has been compensated for certain services including this release.

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