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Tuesday, 04/29/2008 10:34:08 PM

Tuesday, April 29, 2008 10:34:08 PM

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blinkx Brings The Poker Channel's Premium Programming to the Table
Tuesday April 29, 8:00 am ET
Ante up at www.blinkx.com

SAN FRANCISCO--(BUSINESS WIRE)--blinkx, the world’s largest video search engine, today announced a partnership with The Poker Channel (www.pokerchanneleurope.com), the world’s first television channel dedicated to poker and gaming entertainment. Hundreds of clips from Europe’s largest library of poker programming are now easily accessible at www.blinkx.com. Leveraging its unique AdHoc platform, blinkx will also place contextually relevant advertising against the footage and share the resulting revenue with The Poker Channel.

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Launched in the U.K. in 2005, The Poker Channel provides seasoned enthusiasts and casual players alike original poker programming from around the world that seeks to embody the culture, lifestyle and attitude of poker fans. The Poker Channel is home to diverse, quality gambling entertainment, offering tournaments, educational videos and “Pokumentaries” on demand. From footage of top pros, including Chris “Jesus” Ferguson and Howard Lederer, to videos on how to play aggressive, winning poker, users will now find it all on www.blinkx.com.

“Poker’s online and TV presence has grown exponentially in the past few years, with The Poker Channel as an early pioneer,” said Suranga Chandratillake, founder and CEO, blinkx. “We’re thrilled to partner with The Poker Channel to bring the best poker footage to our users.”

“We’re delighted to partner with blinkx to make our world-class programming available to international audiences everywhere,” said Chris White, commercial director, Poker Channel Europe. “blinkx’s unique search technology ensures users can easily access our extensive mix of tournaments, high stakes cash games, news and instructional shows.”

As the pioneer in video search technology, blinkx has built a reputation as the smartest way to search new forms of online content such as video. With more than 220 partners and 18 million hours of indexed video and audio content, including favorite TV moments, news clips, short documentaries, music videos, video blogs and more, blinkx uses advanced speech-recognition technology to deliver results that are more accurate and reliable than standard metadata-based keyword searches.

About blinkx

blinkx plc (LSE AIM: BLNX) is the world's most comprehensive video search engine. Today, blinkx has indexed more than 18 million hours of audio, video, viral and TV content, and made it fully searchable and available on demand. blinkx's founders set out to solve a significant challenge – as TV and user-generated content on the Web explode, keyword-based search technologies only scratch the surface. blinkx's patented search technologies listen to – and even see – the Web, helping users enjoy a breadth and accuracy of search results not available elsewhere. In addition, blinkx powers the video search for many of the world's most frequented sites. blinkx is based in San Francisco and London. More information is available at www.blinkx.com.

About The Poker Channel

The Poker Channel is now broadcast to over 15 million cable and satellite homes in 12 markets. On 1 April 2008 continued its multi-platform expansion, launching as the first and only dedicated poker channel in the Netherlands on the UPC Digital platform and also on KPN.

* In the UK on Sky Channel 167 from 9pm to 7am
* In France on Noos, Numericable and Free (Channels 48, 95 and 145 respectively)
* In Germany on Kabel Deutschland, KBW, Unity Media, NetCologne, NetMartens, Zattoo
* In Belgium on BeTV and Coditel
* In Netherlands on UPC Digital (Channel 127) and KPN (Channel 316)
* In Finland, on Welho (Channel 212) and Canal Digital (Channel 94)
* In Norway, Sweden and Denmark on Canal Digital (Channel 94)
* In Iceland on Skjarinn
* In Spain on Imagenio (Channel 98) and Zattoo
* In Malta on MelitaCable (Channel 209)
* Pan-Europe: at 1° West with set top box tuned to 11.229 GHZ Horizontal

Millions of viewers around the world can also view the Channel’s programming at dedicated online Poker Channel destinations including YouTube, Vuze, Joost and www.pokerchanneleurope.com.

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