DnC Multimedia Corp (fka DCNMQ)

[n_like_flynn]

Audiotube Acquires Media Playback and Encoding Technologies

Jan 16, 2008 http://towerone.com/tag/audiotube/

Audiotube Ltd., an online music video portal, has acquired industry leading video encoding and playback products and technologies from Editopia Inc (now known as CineFX), a UK based software development company that was backed by 3i and Benchmark Capital.

CineFX developed a range of consumer-based software products and solutions for mixing, editing, encoding, uploading and playback of video. Their easy-to-use applications, CinePlay, CineCode and CineMix, answered the needs of the thriving online video community.

CineFX also created NCode, a high end video transcoding platform that is at the forefront of server based encoding solutions. NCode is a commercial grade cross platform encoder that scales across multiple servers and future-proof’s the encoding pipeline through the use of plug-in-based codec’s.

Karsten Becker, Founder and CTO of Audiotube Ltd said, ‘We are very excited about the acquisition of CineFX as it gives us the technology we need to roll out our own tier 1, media streaming P2P network. This will allow us to take music videos to new places, increase our portal’s reach in the market, and create a better user experience.’

Audiotube will be open-sourcing all of CineFX’s products as part of the acquisition, bringing them in line with their core open source technology base, the openlibraries (www.openlibraries.org). All the products will be released under the GPL and community infrastructure will be put in place in order to open up the development process.

CineFX was also developing a hosted version of NCode called Vbox, which was to be rolled out as a white-labelled video hosting service. VBox was created using the ’software as a service’ model in order to give people easy access to the NCode engine. Audiotube intends to launch the Vbox portal as an end-to-end media management and distribution system tailored towards the needs of the Music Industry.

Scott DeMercado, Founder and CEO of Audiotube Ltd said, ‘The roll out of VBox as a audiotube service allows us to empower our providers with a full suite of content management tools that preserves their brands, and lays the infrastructure for us to build out a powerful online B2B portal for the music industry.’