WEALTH UNIVERSITY

[rscomps]

Not much ad revenue there. 5 million hits per day roughtly translates (it can vary, of course, based on their website's content) into about 200K unique visitors. When it comes to monthly stats, that number becomes something like 10-15K unique visitors per month.

The actual ad revenue depends on the agreements they get, how specific their audience is, what kind of conversion rate they can deliver, etc. Still, even assuming 50K unique visitors per month, it won't generate much ad revenue, unless they're paid per conversion and manage an insanely high conversion rate. The problem with pay per conversion ad rates is that you usually just net the first conversion, after that the customer goes directly to the vendor's site for new purchases; so you have to have NEW customers all the time.

Per-click or per-view ads won't generate much on that sort of traffic.

So to actually prosper, they'd have to have something in addition to ad revenue.

Also, the traffic is usually listed in per day stats. Per month stats are listed when per day stats don't look too great, and it'd look more impressive to someone who isn't in that business.