MVIV Announces 5.5 Million Web site Hits, Driven by Testing of Mobile Coupon Service
Mobile marketing and technology provider Mvive, Inc. (MVIV) recently announced it has tracked more than 5.5 million Web site hits during its mobile marketing beta test phase, which tested the efficiency of its new strategic Internet-based promotional campaign, “Get Mobilized.”
The campaign marks Canada’s first full opt-in mobile coupon service, a solution that is quickly gaining ground and popularity, not only in the advertising sectors, but in technology markets as well. Through the mobile coupon service, opt-in customers receive marketing information directly to their cellular device.
“There are so many statistics out there which validate the fact that marketing through mobile cell phones, Blackberrys, etc. is the hot, technology wave of the future and receiving 5.5M Web site hits during a testing program is just another indication of the interest and soon the demand, for this application of mobile devices. At Mvive, we look forward to leading the technology charge in the mobile marketing arena,” Mvive President Roy Coi stated in the press release.
Mvive aims to convert its proprietary mobile marketing technology into a fully commercial system to accommodate the anticipated growth and demand from a wide-open global marketplace. According to the company, there are more than 300 million mobile-phone users in the North America alone. Banking solely on this information, Mvive seems to be on its way to lead the new coupon service craze.
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