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cayman_west

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cayman_west

Re: cayman_west post# 128

Thursday, 02/21/2008 10:37:18 AM

Thursday, February 21, 2008 10:37:18 AM

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Mobile Marketing via Infrared



Infrared is the oldest and most limited form of Mobile Marketing. Some European companies have experimented with "shopping window marketing" via free Infrared waves in the late 90s. However, Infrared has a very limited range (~ approx. 10cm - 1meter) and could never really establish itself as a leading Mobile Marketing technology.
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