THE FREE AND CLEAR PRESS

[thepennyking]

An Internet-only stock exchange catering to small investors is planned by EX24 Inc. James Lennane, president and CEO, said it is an alternative trading system for securities where "Members" have the opportunity to buy and sell major securities in single share increments, trading directly with each other, on a 24 hour/day, 7 day/week basis. A limited set of popular, high quality public securities active on the New York Stock Exchange will be traded, he said. EX24 is a member of the National Association of Securities Dealers and has been in development six years, he said. It will begin operations next month, he said.

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NAPLES, Fla., March 24 /PRNewswire/ -- ex24, Inc. introduces a
revolutionary and possibly the world's first Internet-based system for the
24/7 trading of major stocks directly between individuals without the use of
traditional brokers or exchanges. An introductory riskless promotion, named
the "ex24 $1 Million Challenge," is available for evaluation at
http://www.ex24challenge.com.

ex24 is a brokerless, "user to user," auction format marketplace that
completes the stock transactions commonly performed by a stock
exchange.
ex24 is designed for use by smaller investors who may trade in single
share increments, up to 99 shares per order.
ex24 participants ("Members") represent themselves--there are no
intermediaries.
Members trade 24 hours a day/ 7 days per week.
ex24 trades exclusively in popular securities such as IBM, GE, Intel
and Lucent.
ex24 is a paperless, Internet only, marketplace.
ex24 is a self clearing member of the National Association of
Securities Dealers (NASD). All trades are settled instantly in real
time.
ex24 is a full participant in the Depository Trust Corporation (DTC).
ex24 operates under U.S. SEC Regulation ATS (Alternative Trading
System ).

ex24 has been created to service, what it believes, is a largely ignored
and untapped market segment:

-- The small investor with less than $10,000 to invest.
-- The young, Internet-savvy investor.
-- The investor who wishes to trade head to head with other investors
on a 24/7 basis.
-- The investor who feels unwanted by the traditional retail brokerage
houses.
-- The investor who is not comfortable in the traditional brokerage
system.

The first 1,000 participants in the ex24 $1 Million Challenge are issued
$1,000 in Bid Bucks and are allowed to trade until the end of April. They
may keep the greater of their gains or $24. The Challenge involved no actual
money or securities.
After six years of development and regulatory processing, ex24 will
release its system to the general public in April 2004. The ex24 system has
been designed to be fully scalable and fault tolerant.
The design of ex24 reflects its developers' and management's prior
experience in implementing large scale, fault tolerant systems, under the
name System Integrators, Inc. SII dealt exclusive with newspapers and wire
services. SII's customer list during the late 1980s included The Los Angeles
Times, Reuters, The Financial Times of London, The Washington Post, The San
Jose Mercury News, The San Francisco Chronicle, The McClatchy Group, The
Miami Herald, The Phoenix Republic and Gazette, The Chicago Tribune, The Denver
Post and a wide range of other major newspapers throughout the world. ex24, and its
corporate parent bidnask.com, Inc., were founded and are managed by James P. Lennane
of Naples, Florida who was also the founder and president of SII until he sold it while it
was listed on the NYSE in 1989.

Mr.Lennane has held a career-long interest in technology and securities trading.

Press Release Contact :
James P. Lennane
President / C.E.O.
[phone]

IF ARCHIPELAGO AND ISLAND AND NASDAQ CAN'T MAKE REASONABLE PROFITS FROM FACILITATING TRADING OF LISTED SECURITIES (NYSE OR OTHERWISE), WILL ex24? SURELY NOT BY OFFERING DEEPER LIQUIDITY AND/OR LOWER PER SHARE TRADING FEES. WILL THE "UNWANTED INVESTOR" BE THE SAVIOR OF THIS VENTURE?