Advanced Micro Devices Inc (AMD)

[HailMary]

he misleading "easy comparison" of the past was much better for them

If the "easy comparison" helped Intel, why did AMD even bother to do a model scheme? If you think AMD didn't benefit from introducing the model numbering scheme to allow easy comparison to Intel parts, you are mistaken. AMD's ASPs were in the dumpster until they introduced this. The "easy comparison" helped AMD increase ASPs most of the time, even if they didn't have the highest performing part. It would really help them now if Intel stuck with Ghz, as Intel is going to be at 3.6Ghz while AMD is at 4000+. Intel is smart to move to the model scheme to avoid this comparison. The people that used to just compare numbers without knowing what they mean are now going to compare cpu brand and price to figure out which to buy, and probably end up with an overpriced, underperforming Intel based machine. Hopefully most of these people will consult with people who know better.