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Re: OFFMARGIN post# 3533

Thursday, 01/31/2008 12:18:55 PM

Thursday, January 31, 2008 12:18:55 PM

Post# of 10380
I would think they need some serious help in marketing the product. Have they tried a leasing program or some sort of trial? I would think that a spa would have some reservations on spending the money on one of these without knowing what kind of response (profit) they would get.

Do you know what the life of one of these machines is? I would think they might know the number of uses it could endure without a major service. I know they have a 2 year warranty. I was trying to figure out how many sales a day a commercial customer might have to have to make a profit. It seems to me that you would probably have to price a session in the machine lower than that of a masseuse unless the experience is really superior.

Also, what percent of the sales is targeted to private users vs. commercial users? I saw one of these set up in a shopping mall a few years ago but did not try it out. I do not remember what the price was to use it. It would seem to be a great item for a store like the Sharper Image to sell.
Do you know who their current distributors are or how I can get that info? Perhaps we just have to wait until the new PR and IR firm do their jobs. TIA for any info you can share.