News 12/21/07 Genesis Pharmaceuticals Launched Sales of Baobaole Chewable Tablets
Friday December 21, 9:50 am ET
LAIYANG, China, Dec. 21, 2007 (PRIME NEWSWIRE) -- Genesis Pharmaceuticals Enterprises, Inc. (OTC BB:GTEC.OB - News) (``Genesis'' or the ``Company''), a leading pharmaceutical company in the People's Republic of China, today announced that it had launched its newest product Baobaole chewable tablets for sale throughout China.
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Baobaole chewable tablets are a traditional Chinese medicine used to treat gastric and general abdomen discomfort. This drug stimulates appetites and promotes digestion with mild and lasting effects. It is a new, non-prescription over-the-counter (OTC) drug. A nationwide marketing campaign for Baobaole chewable tablets was started in August 2007 that included regularly shown television advertisements on the CCTV Economic Channel and Movie Channel. The Company's sales force will distribute the drug.
``We are optimistic about the launch of this product into the rapidly growing Chinese OTC market. This is our first large scale operation in the over-the-counter drug market as well as the non-prescription medicine market. We hope that this product introduction will strengthen Genesis' overall market presence and increase our market share of domestic drug sales,'' said Mr. Cao Wubo, Chairman and CEO of Genesis Pharmaceuticals Enterprises, Inc. ``We anticipate that sales of Baobaole chewable tablets will have a significant impact on Company FY2008 revenues.''
