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Thursday, March 04, 2004 8:55:41 AM
From the article:
"Company executives declined to be specific about fees but said they think clients will be willing to pay about $1,000 for each bar code they activate through Paperclick."
1 Dollar is not realistic imo. An expensive feature for bargain hunters? This does not fit together.
The mass will use PaperClick to find out weather a prize is not not too expensive. When you enter a shop and find your product you will take it home immediately. But when you have doubts about the prize, than PaperClick compares it with the cheepest internet-shop-prize for example. If the difference is only a few pennys or percent you will go strictly to the cash-box and buy the product you have in your hand.
This is only my opinion.
Any other thoughts?
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