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Monday, March 01, 2004 7:28:25 AM
P-Cube has announced Pelephone, Israel's first mobile network operator, has selected its Service Control and Encharge solution to deliver a complete pre-paid data solution for real-time charging of new premium mobile IP services by interacting with the existing PP system. This contract win is P-Cube's second announced Mobile Network Operator (MNO) customer, following the news that 3 (Hutchison) has also selected the company's IP Service Control platform.
"Data services represent a vital revenue stream for mobile operators all over the world," said Doron Kurtz, Vice President Engineering & Technology at Pelephone. "P-Cube's solution enhances Pelephone's ability to deliver, control and bill for mobile data services to our prepaid subscribers. This gives us a major competitive advantage, and enables us to increase ARPU in an already aggressive market."
P-Cube's service control technology is comprised of a programmable network element that overcomes the limitations inherent in today's service delivery infrastructure by adding a layer of intelligence providing the capability to analyze, manage, control and bill for content-based IP services on wired and mobile networks. This enables operators to profitably offer an array of data services customized to individual subscriber's needs.
Doron Kurtz added, "P-Cube's solution allows us to rapidly scale and support new prepaid mobile services. This acceleration in the roll-out of premium content and applications ultimately benefits our prepaid subscribers with flexible billing options and the fastest possible deployment of new services."
P-Cube's ease of integration with Pelephone's existing network environment was central to the operator's selection decision. The complete prepaid data solution offers unprecedented levels of network visibility and control enabling carriers to easily block, redirect or shape content-based services.
"There is no better validation for our products than being deployed by leading mobile service providers to solve the problems that only our service control technology can address," said Yuval Shahar, P-Cube's President and CEO. "We are delighted to have been selected by Pelephone to provide a complete prepaid mobile data service delivery system in its mobile network environment."
http://www.cellular-news.com/story/10750.shtml
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