Due Diligence

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MICG PR ISSUED 11-22-07

MICG pulled back to the mid .70 range last week,and IMO presents a very nice buy opt.It has recovered back to the mid .80's already and hit .90 yesterday.Here is yesterdays PR.IMO this one is a no brainer.

Microfield Group Reports Latest Progress in EnergyConnect Business Plan Showing Substantial Rate of Increase in New Accounts and Megawatt Load
Wednesday November 21, 9:00 am ET
Gains in October Included 25,000 New Transactions and Additional 100 Megawatts in Peak Load from Participants in All Vertical Market Segments


PORTLAND, Ore.--(BUSINESS WIRE)--Microfield Group, Inc. (OTCBB:MICG - News), an innovator in the demand-response marketplace, has released the latest details of progress within its flagship EnergyConnect division, including an increase in the rate of new transactions, new accounts totaling more than 100 megawatts of peak electric load and other advances. These gains are consistent with the Company’s plans for growth as it continues to deploy proprietary technologies to create new revenue streams in the demand-response energy marketplace.
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In October, Microfield’s EnergyConnect team completed more than 25,000 transactions, compared to approximately 50,000 for the previous fiscal quarter.

New account contracts signed in the last 60 days which do not have Building Equivalent (BE) estimates assigned yet totaled more than 100 megawatts of peak load. These additions span all of Microfield’s target vertical markets, including campuses, commercial buildings and industrial installations.

The Company’s most recently executed Synchronous Reserve Service (SRS) additions will come online and begin generating revenue in Q1 2008, producing an anticipated five-fold revenue increase over current SRS. We anticipate SRS revenue will comprise a material portion of 2008 revenue.

EnergyConnect’s SRS is a completely integrated and automated solution that responds and compensates for disturbances in the power grid to maintain electricity service to consumers. Historically, SRS has been supplied by large power plants. Microfield’s EnergyConnect makes this service available by automating the performance of its participating consumers.

“Our EnergyConnect participant operations team has focused on increasing revenue for existing accounts and has made steady progress in the implementation of both process improvements and new products,” said Rod Boucher, Chief Executive Officer of Microfield. “We’re seeing that some of our targeted accounts are producing at revenue rates this year that exceed last year's rates four-fold, further verifying our programs and validating our business model.”

About Microfield Group, Inc.

Microfield’s EnergyConnect division is harnessing the nation’s energy infrastructure with smarter technology solutions that capitalize on the emergent multibillion-dollar Demand Response marketplace. Our products and services provide sustainable, cutting-edge solutions that enable consumers to lower their increasing energy costs and generate significant revenues while reducing the pressure on the nation’s power grids and energy infrastructure. Microfield’s EnergyConnect works in tandem with major consumers of electricity to generate significant, long-term revenues through environmentally responsible solutions that make smarter use of the energy that’s already available. The Company’s high-growth business strategy is targeting an estimated $12 billion segment of the $300 billion energy marketplace. Through our leading-edge technologies, EnergyConnect is enabling a win-win partnership between consumers, utility companies, electricity grids and all energy market participants.

For investor-specific information and resources, including news and stock quotes, please visit http://www.trilogy-capital.com/autoir/micg_autoir.html.

Forward-Looking Statements