Brute - By doing the 50,000 - 1 reverse split, you create the artificial value for the new CPPC stock. For all intensive purposes it could still be QBID stock for that matter.
Initially, CPPC shares were valued at $5.00 per share on 10/05/07. Obviously, anyone who sold that day was not going to get that price. Nonetheless, a playground has been built to allow open selling into this to attempt to get maximum return on this new U.S. shell. The challenge with them, is that they have to be discreet until they get enough fish into the barrel.
The pump P.R.'s are designed to trick niave buyers into this and from those, they will sell.