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Re: rachelelise post# 3711

Tuesday, 10/23/2007 12:02:42 PM

Tuesday, October 23, 2007 12:02:42 PM

Post# of 5140
"This all presupposes that the TVTonic platform offers a better differentiated viewing platform - from quality, filtering and ease of use."

Quality: speed of service vs picture quality
There are always going to be some kinds of content for which speed of service is more important than picture quality/size. Oddly enough, full screen isn't especially desirable in many circumstances. It is useful for certain conditions. Having said that, some streaming services run very impressive full screen images (or apparently full screen images) in real time using a regular US broadband service. See Vividas' service for example, which is used for advertising-type content. Basically as long as the download speed runs faster than the playing speed, you can offer a service in real time. It was a rather different calculation five or six years ago when both the network and the service were more primitive. So I'm not sure how valuable WXP's solution to the quality discussion really is. I think the advantage here is more an aged Wave mythology than anything.

Content and Filtering:
You didn't mention this, but one reason for YouTube's success was that it found a kind of content looking for a distribution channel. They achieved their audience by being the venue people use for short clips: users' own, and clips they scavenged from television. If WXP's funky channels can do something similar (hopefully without the legal issues) for slightly more persistent video experiences, maybe they'll have similar success. Personally, I've been expecting someone to make a living providing organised, super-specialised online programming for small, highly-distributed audiences for several years. The cost of equipment and network dissemination are increasingly tiny. A new layer of specialised online advertising will need to emerge to support it. But as you imply, build the audience and the advertisers will likely come. Life after television: maybe once it escapes the mass audience demands of large-scale advertising, the video medium will stop being quite so dumb. As regards filtering - I doubt any kind of algorithm will succeed at mimicking human choice/selection any time soon. If I want access to any channel regularly, why wouldn't I just add it to my favorites list: that's the way I select and get access to the online channels I watch occasionally.

Ease of Use:
There I'm not sure WXP has any great advantages.



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