Neonode Inc (NEON)

[diy_investor]

PR Today - Czech Republic and Hungary next for Neonode; ''We see great potential for the continued roll-out of Neonode N2''

http://biz.yahoo.com/bw/071010/20071010005871.html?.v=1

Czech Republic and Hungary next for Neonode; ''We see great potential for the continued roll-out of Neonode N2''
Wednesday October 10, 10:43 am ET


STOCKHOLM, Sweden--(BUSINESS WIRE)--Neonode (NASDAQ:NEON - News), the Swedish company focusing on the development of unique user experiences, technologies and products within the mobile phone industry, today announced it will launch Neonode N2 on the Czech and Hungarian markets together with Difo, one of the largest distributors in the region.
"We are very happy to be able to present such a unique device as Neonode N2 to our partners, such as Vodafone, O2 and T-Mobile, and are looking forward to our strategic partnership with Neonode," said Rudolf Chvatal of RRC Group in Prague.

Through the deal with Difo, a division of the RCC group and one of the largest distributors of mobile/smart phones in Eastern Europe, Neonode will get direct distribution of Neonode N2 to both retailers and operators on the Hungarian and Czech markets. Neonode N2 will be distributed in the Czech and Hungarian region beginning in November.

"With Difo we now add another piece to the puzzle with a strong regional partner that has achieved great results in Eastern Europe," said Mikael Hagman, President and CEO of Neonode.

Neonode showcased its new mobile phone, Neonode N2, earlier this year to critical acclaim. In August Neonode N2 was launched in South Eastern Europe and is planned for several additional markets during the rest of this year and beginning of 2008.

"We see great potential for the continued roll-out of Neonode N2 with upcoming releases in Portugal in mid October, followed shortly after that in Spain together with MediaMarkt and in Sweden where we will release a special edition together with Telenor. Sales are according to expectations both in our own web shop and in Greece, where we have received very positive feedback regarding brand awareness and product demands. We look forward to introducing this unique product to additional markets," Mikael Hagman continued.

About Neonode

Neonode designs, develops and sells patented technologies and products focused on unique user experiences (UX). With offices in Stockholm, Sweden and San Ramon, California, Neonode Inc. is a publicly traded company (NASDAQ: NEON - News) with licenses and products sold worldwide through both direct web sales and local distribution partners. More information is available at www.neonode.com.

About DIFO (division of RRC Group)

DiFo (Digital Focus) is a truly Pan-East European specialized distributor with offices in Moscow, St. Petersburg, Kiev, Almaty, Warsaw, Prague, Budapest, Belgrade, Ljubljana, and an Export Markets division covering additional 12 countries including Romania, Bulgaria, Croatia, Greece, Turkey and Israel. Main segments of DIFO business are Mobility (Smart phones, PDA phones, PDAs, navigation systems etc), Connectivity (mainly WiFi solutions) and Visuals (LCD TV and monitors). www.digital-focus.com.



Contact:
Neonode
Mikael Hagman, [phone] (President and CEO)
Daniel Stalbo, [phone] (Marketing Director)

Source: Neonode