Daytonabrands, Inc. (fka DYTB)

[JerseyJoe]

Daytonabrands, Inc. Launches Revolutionary Paint Protection Coating: Expects 300-Plus Auto Dealerships to Use Product Within 3 Months
Thursday September 27, 8:35 am ET


IRVINE, CA and MISSOULA, MT--(MARKET WIRE)--Sep 27, 2007 -- Daytonabrands, Inc. (Other OTC:DYTB.PK - News), a manufacturer and marketer of innovative consumer products for the automobile and home industries, announced today it will launch its ArmorAuto product initially to more than 300 Auto Dealerships.

"ArmorCoat is a revolutionary spray installed clear bra system designed to protect painted surfaces in high wear areas of vehicles which are prone to chipping and damage," stated Scott Harkness of Daytonabrands. "Launching this product will put Daytonabrands on thousands of cars every month."

What's so revolutionary about ArmorCoat(TM)?

Never before has a product like ArmorCoat(TM) been available as an aftermarket option for passenger, fleet and custom painted vehicles. ArmorCoat(TM) is designed for spray installation as a permanent solution to the age-old problem of automotive paint chipping. When sprayed and cured over an existing OEM or body shop clear finish, the highly flexible and impenetrable properties of ArmorCoat(TM) will reduce and prevent chipping, scratching and damage caused by stones, insects and weathering. Best of all, it's virtually invisible.

How does it work?

ArmorCoat(TM) was developed through an innovative chemical grafting process. By attaching the molecules of polymers that vary greatly in both hardness and flexibility, a unique combination of properties were created that exhibit incredible abrasion resistance and resilience in the same polymer. By tightly controlling the synthesis of dissimilar materials, the resulting formulation is capable of acting like a traditional hard drying automotive clear coat while withstanding a 70 MPH gravel impact that would normally be disastrous.

ArmorCoat(TM) is spray installed at a dry film thickness roughly 3 to 4 times greater than traditional automotive clears. Areas not to be covered are masked off prior to installation. The product is then sprayed and allowed to air dry, then unmasked and returned to the customer.

ArmorCoat(TM) was designed for cars, trucks, motor homes, over-the-road trucks, motorcycles and any painted automotive surface subject to damage caused by normal use and daily driving.

"We encourage any potential clients to view http://www.armorauto.com/ for a full description of the product. Included on this website will be links to show pictures of the product in use and other general information," noted Harkness. Any automotive dealers, body shops, or repair facilities interested in the product should contact Daytonabrands for a limited time only discount.