NEWS!!! Invicta Group Inc. Completion of a Second CNN Airport Network Campaign
Wednesday September 12, 2:00 am ET
WESTON, FL--(MARKET WIRE)--Sep 12, 2007 -- Invicta Group Inc. (OTC BB:IVIT.OB - News) is reporting today as part of its Definitive Merger Agreement with Extraordinary Vacations Group, Inc. (Other OTC:EXVG.PK - News) that they have completed a second television advertising campaign involving Turner Private Network's CNN Airport Network. As part of EXVG's continuing plan to focus on strategic marketing alliances and affinity programs, it is pleased to announce it has an agreement with CNN Airport Network for cash and CNN Airport Network commercial airtime.
The airtime, held by EXVG on CNN Airport Network, is the result of a second purchase of travel television footage from EXVG's Travel Magazine, a series of approximately 160, 30-minute travel television shows made within the past 12 months by CNN Airport Network. The retail value of the contract is estimated at over $250,000. CNN Airport Network reaches more than 110 million passengers annually; CNN uses the footage for their network programming shown in the top 41 U.S. airports.
EXVG plans to use the commercial airtime to drive revenues to EXVG by way of both promotions of EXVG travel products and by sale of its airtime held with CNN Airport Network to travel-related industry suppliers. EXVG's suppliers will receive a series of 30-second television commercials.
EXVG is currently negotiating with several Web, Satellite, and Television Networks and stations for licensing of its Travel Magazine television shows, and is anticipating further agreements that will add to EXVG's revenue channels and its ability to market its brands and those of its partners.
EXVG is enhancing its current Travel Magazine website, www.travelmagazine.com, to include marketing opportunities for any travel supplier who wants to promote to a pre-qualified audience of prospects.
Bill Forhan, CEO of Invicta, stated, "This is one of the many synergies that should result from the merging of our companies. The combining of EXVG's television media and Invicta's Travel Hot Links Email marketing programs benefits our customers and preferred suppliers who will have access to new advertising programs that offer dramatically enhanced marketing opportunities."
ABOUT EXTRAORDINARY VACATIONS GROUP, INC. Extraordinary Vacations Group (Other OTC:EXVG.PK - News) is a media-based travel company providing travel solutions for affinity groups and membership-based organizations. The Company's proprietary technology and strategic travel relationships ensure competitive pricing and service, creating true value to its customers. EXVG's subsidiaries include Cruise Shoppes, Attaché Concierge Services, The Travel Magazine and Trip Professionals.
Additional information about Extraordinary Vacations Group can be found at www.exvg.com.
INVICTA GROUP INC. is an Internet Media Company that specializes in the Travel and Entertainment Industry. The company has 2 subsidiaries that both use the Internet as their key media to generate revenues. Travel Hot Link sells its Internet database of 40 million travel enthusiasts to Travel Suppliers that want to promote their discounted travel products -- airline tickets, hotel rooms, tour packages, and cruise cabins -- on the Internet 24/7. The Company has recently launched www.InvictaMusic.com to diversify revenues and enter the Entertainment Industry.
