nobody was expecting this run 1 month ahead of show starting,many were planning to get in 2 weeks before earliest,there is a reson market makers took it to this level NOW ,also considering that only with the other bussiness they have,3 or 4 quarters of huge revenues,stock was very very undervalued,now with the revenues from wwtbam,wich will be minimum 10 times more than they produce with internet bussiness,plus the popularity they gonna get,and so on,imagine. anyway getting close to 29 sept,more people will step in,already people are watching and praying its going a bit lower so they can get in, mm know that and only reason they take it a bit lower just to load more,they dont do favors to others, this is gonna be a big event,will be mentioned world wide so stay tunned!