IMO, we should get an idea of the ad revenue shortly. Since the show is schedule to broadcast on Sept. 29th with prime time 90 minute shows each Saturday for 104 episodes, we just need to know what they charge for each spot. They will have to release info on their ad rates before the broadcast date in order to line up advertisers. Once we get those numbers, we can make a fairly accurate estimate of the projected income from the show. Also, remember, this company is already operating in the black, so ad revenue from WWTBAM will just be icing on the cake!
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