Cirrus Logic Powers SANYO's Newest Portable Internet Audio Player; Cirrus Logic Chip Key to Ultra-Small Form Factors and Rich Feature Set of SANYO's New SSP-PD10
AUSTIN, Texas--(BUSINESS WIRE)--Dec. 11, 2001--Cirrus Logic Inc. (Nasdaq:CRUS) today announced that SANYO Electric Co. Ltd. has selected its Maverick(R) EP7309 Market Specific Processor (MSP) to power SANYO's new SSP-PD10 Portable Digital Audio Player.
Reinforcing Cirrus Logic's reputation as a driving force of the digital entertainment revolution, the design win extends the company's leadership position in the portable Internet audio space, and provides SANYO with a sophisticated, low-cost feature set.
The SANYO design win builds on Cirrus' momentum in the portable Internet audio market, where the company's microprocessor is included in a number of market-leading, flash-based players including SONICblue's Rio 600 and Rio 800 Diamond, Creative Technology's Nomad II, Nike's PSA Play120 and Nakamichi's SoundSpace 2.
"The sleek, ultra-small design of the SANYO SSP-PD10 is a compelling feature that appeals to today's digital entertainment consumers," said Hiroshi Kuroda, manager, SANYO Technosound Co. Ltd. "Cirrus Logic's EP7309 processor helped SANYO provide a rich feature set while maintaining a small form factor for the device."
Unveiled recently at World PC Expo in Tokyo, the SSP-PD10 features built-in 64MB flash memory and supports WMA, MP3 and AAC audio compression formats. In WMA mode, the device stores and plays back music at near CD-quality for three hours. Additionally, two security standards, WMRM(tm) by Microsoft and Secure Portable Player Platform(tm) (SP3) by Liquid Audio, are included for secure download of music over the Internet.
The SANYO player also features Spatializer Vi.B.E.(tm) technology, which works with Cirrus' EP7309 processor to deliver a dramatic bass enhancement experience for consumers. The complementary technologies provide SANYO with a powerful, cost-effective solution to the inherent challenge of delivering superior audio performance despite size, processing resource and power consumption issues.
"The outstanding performance of the Cirrus EP7309 processor, together with the audio player's rich feature set and small, accessory-style form factors make the SSP-PD10 a truly state-of-the-art product," said Matthew Perry, vice president and general manager of Cirrus Logic's Crystal Products Division. "SANYO's new Internet audio player is a perfect showcase for the EP7309 processor's ability to maximize Internet audio playback performance and help manufacturers meet consumer demands for smaller, higher-quality entertainment devices."
The Maverick EP7309 is designed for ultra-low power applications such as digital music players, Internet appliances, smart cellular phones and any hand-held device that features the added capability of digital audio compression. The chip integrates an interface to enable direct connections to many low-cost, low-power audio converters.
Cirrus Logic Inc.
Cirrus Logic is the premier supplier of high-performance analog and DSP chip solutions for consumer entertainment electronics that allow people to see, hear, connect, and enjoy digital entertainment. Building on its global market share leadership in audio integrated circuits and its rich mixed-signal patent portfolio, the company targets mainstream audio, video and Internet entertainment applications in the consumer entertainment market. Cirrus Logic operates from headquarters in Austin, Texas and major sites located in Fremont and El Dorado Hills, Calif. and Broomfield, Colo., as well as offices in Europe, Japan and Asia. More information about Cirrus Logic is available at www.cirrus.com.
Safe Harbor Provision
Except for historical information contained herein, the matters set forth in this news release are forward-looking statements that are dependent on certain risks and uncertainties including such factors, among others, as the ability of the EP 7309 processor to perform as expected and the risk factors listed in the company's Form 10-K for the year ended March 31, 2001, and in other filings with the Securities and Exchange Commission. The foregoing information concerning Cirrus Logic's business outlook represents our outlook as of the date of this news release, and Cirrus Logic undertakes no obligation to update or revise any forward-looking statements, whether as a result of new developments or otherwise.
Cirrus Logic(R), and Maverick(R)are trademarks of Cirrus Logic Inc.
Spatializer Vi.B.E.(tm)is a trademark of Spatializer Audio Laboratories Inc.
Third-party trademarks and names are the property of their respective owners.
CONTACT:
Cirrus Logic Inc., Austin
Jack Taylor, 512/912-3231
jackt@crystal.cirrus.
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