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Tuesday, 07/31/2007 11:10:41 AM

Tuesday, July 31, 2007 11:10:41 AM

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News for 'CCBEF' - (Wal-Mart Canada Set to Roll out Clearly Canadian Brands' Healthy Snack Products Top Canadian Grocer Sobey's also set to Launch Fast Growing Snack Line)


VANCOUVER, British Columbia, Jul 31, 2007 (BUSINESS WIRE) -- Clearly Canadian
(OTCBB:CCBEF) (the "Company") is pleased to announce that its new line of Glengrove Organics dried fruit and nut products will be sold at Wal-Mart Canada stores and all Ontario stores of Sobey's, one of Canada's top grocers.

Brent Lokash, CEO of Clearly Canadian, stated, "Wal-Mart and Sobey's are high volume retailers and provide great consumer exposure for our Glengrove Organics line. This is a significant step toward establishing one of Clearly Canadian Brands' products as a major national organic snack brand in Canada and strengthening our platform to launch this line into the U.S."

About Clearly Canadian

Based in Vancouver, B.C., Clearly Canadian Brands markets premium alternative beverages, including Clearly Canadian(R) sparkling flavoured waters and Clearly Canadian dailyEnergy, dailyVitamin and dailyHydration Natural Enhanced Waters which are distributed in the United States, Canada and various other countries.
Clearly Canadian's recent acquisition of DMR Food Corporation and My Organic Baby Inc. marks the Company's debut into organic and natural products with a full line of organic baby and toddler foods under the brand names My Organic Baby and My Organic Toddler and a wide range of dried fruit and nut snacks offerings from SunRidge Farms, Naturalife, Sweet Selections, Simply by Nature and Glengrove Organics brands. Additional information about Clearly Canadian may be obtained at www.clearly.ca.

Forward Looking Statements

Statements in this news release that are not historical facts are forward-looking statements that are subject to risks and uncertainties. Words such as "expects", "intends", "plans", "may", "could", "should", "anticipates", "likely", "believes", "estimates", "potential", "predicts", "continue" and words of similar import also identify forward-looking statements. Forward-looking statements are based on current facts and analysis and other information that are based on forecasts of future results, estimates of amounts not yet determined and assumptions of management, including but not limited to, the belief in the revenue growth and retail listings of its products. These assumptions are subject to many risks, and actual results may differ materially from those currently anticipated. These risks include, by way of example and not in limitation, general economic conditions, changing beverage consumption trends of consumers, the Company's ability to generate sufficient cash flows to support general operating activities and capital expansion plans, competition, pricing and availability of raw materials, the Company's ability to maintain the current and future retail listings for its beverage products and to maintain favorable supply, production and distribution arrangements, laws and regulations and changes thereto that may affect the way the Company's products are manufactured, distributed and sold and other factors beyond the reasonable control of the Company. Additional information on factors that may affect the business and financial results of the Company can be found in filings of the Company with the U.S. Securities and Exchange Commission and with the British Columbia and Ontario Securities Commissions.

SOURCE: Clearly Canadian Brands




CONTACT: Clearly Canadian Brands, VancouverShareholder RelationsSteve Cook, 800-983-0993E-mail: investor@clearly.caorMarketingCarolyn Corcoran, 604-742-5318Email: ccorcoran@clearly.ca

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