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CoMedia Corporation Launches American Football Alumni "Grassroots" Marketing Plan
Thursday July 26, 10:58 am ET

LOS ANGELES, CA--(MARKET WIRE)--Jul 26, 2007 -- American Football Alumni Inc. a wholly owned subsidiary of the CoMedia Corporation (Other OTC:CMTN.PK - News) announces the launch of its national membership drive. Our Alumni Reps will be sponsoring informational meetings and gatherings for players and coaches from all levels of the game and on a grass roots level, around the country, starting this preseason and running throughout the year.

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National Marketing Director, Lou LoPresti stated: "Our Beta markets in San Diego, Oakland and Phoenix exceeded our membership expectations triple-fold. We are now prepared to expand nationally to carefully selected targeted 'Grass Roots' markets with populations ranging from 200-500,000 and with a strong Football tradition. This strategy will reach players, coaches and teams who are 'The heart of the game.' People in communities like South Bend, Indiana, Oklahoma City, OK, and Spokane, Wa. live for the game and all that it represents. We intend to expand our reach to over 100 of these smaller DMA's and then target the top 120 Metro Areas to enroll new members at our national gatherings."

Curtis Watts, President of American Football Alumni, stated, "Based on our initial 'beta' testing and the level of interest from a number of our high-profile football coaches and players we believe will be able to expand our membership base to a level that exceeds the current levels of the American Legion within just 3 years." Mr. Watts added, "American Football Alumni's overarching objective is to reach out to our target market and bring together an active community from the group of 20,000,000 former players and coaches. Our gatherings and events foster the sharing of the experiences of our members and the ability to build on the strength of its numbers as a common voice for football."

CoMedia has also completed the formation of an exclusive relationship with the Players and Coaches Association (PACA). PACA will be providing a broad range of exclusive benefits including life enhancing services, travel, life, accident, car, home and health insurance coverage.

About CoMedia Corporation: www.thecomediacorp.com

CoMedia Corporation consists of two core business segments: aggregating and building social communities and associations of sports-specific alumni with the initial group being American Football Alumni, which incorporates former and current football players and coaches that played and/or coached at any level. Request Distribution is focused in the audiobook and music, DVD and merchandise markets. Request has a library of over 100 top selling audiobooks and music titles and is managing distribution for our social communities via online direct sales, as well as placement in its existing relationships with major retailers and big-box stores.

This release contains forward-looking statements, which are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. Expressions of future goals and similar expressions reflecting something other than historical fact are intended to identify forward-looking statements but are not the exclusive means of identifying such statements. These forward-looking statements involve a number of risks and uncertainties, including the timely development and market acceptance of products and technologies, the ability to secure additional sources of financing, and many other factors. The actual results that the company achieves may differ materially from any forward-looking statements due to such risks and uncertainties. The company undertakes no obligations to revise or update any forward-looking statements in order to reflect events or circumstances that may arise after the date of this release.


Contact:

Investor Relations Contact:
Robert Gartzman at CoMedia Corporation
310-234-2889
Email Contact
http://www.thecomediacorp.com