jag, i am responding to you since you add value. The other response i got was nothing to respond to.
Options in energey is common practice. In fact, I buy them myself for various reasons. What I do not like is a CEO stating how great his idea is when it's common practice. It leads me to believe that he maybe somewhat out of touch of things.
This is all IMHO and with the limited research I have done. I do not give advice, please do your own DD.