Eternal Image Inc (fka ETNLQ)

[SOROS]

Exactly. I see this in simple terms as another distributor for ETIM products, but perhaps one who will shoulder the lion's share of the costs for a better percentage of the profits. If so, it's a major coup for ETIM. It's another whole continent (loaded with Catholics, I might add who will love the Vatican line of products), for goodness sakes, that ETIM did not have before! Would ETIM turn down a financial participant AND major distributor AND new contacts -- just by probably having to do, say, a 50/50 split of profits in Europe only on the products that the other company puts up the costs and markets? I'm totally guessing at this point, but that's how I read it. The US distributors might have a 80/20 split of profits or 70/30. Who knows? Who cares? IMO, this just means new, faster, different sales -- which can only mean faster growth for ETIM and its shareholders!