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Thursday, 01/08/2004 12:48:34 PM

Thursday, January 08, 2004 12:48:34 PM

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Nero 6 Packs Power With AMD Athlon 64 Processors
January 8, 2004 8:07am
Business Wire


GLENDALE, Calif.--(BUSINESS WIRE)--Jan. 8, 2004--Ahead Software, leaders in digital media technology, today announced that their award-winning DVD/CD recording software, Nero 6 Ultra Edition, will now support the new AMD Athlon™ 64 processor platform. With AMD Athlon 64 and AMD Athlon 64 FX processors, Nero 6 offers significant advances to performance and speed for video authoring, editing, compression and burning.

"We are pleased to offer support for the latest AMD Athlon 64 processors", says John Tafoya, VP of Business Development at Ahead Software Inc., "Nero 6 will leverage this platform to increase performance when doing processor intensive tasks. The AMD64 technology dramatically heightens performance and processing power of Nero 6 applications providing users with maximum results at a fraction of the time"

"Nero Ultra 6 Edition running on AMD Athlon 64 processor-based systems can offer users superior digital video editing features and performance without sacrificing backward compatibility with already-installed 32-bit applications," said Ed Gasiorowski, director, developer relations, AMD's Computation Products Group. "Nero and AMD64 technology will help with all phases of digital video creation from editing to burning DVDs for friends and family."

Nero 6 Ultra Edition brings PC's equipped with optical recording devices to life. Nero 6 supports a full range of DVD/CD Recording devices and offers consumers advanced video capturing, encoding, editing, authoring, burning and backup capabilities. In an effort to continually provide consumers with advanced recording options, the Nero 6 suite just added another powerful application to its family, Recode 2. As the world's first re-quantizing and transcoding application, Recode 2 enables users to make copies of their personal DVD's, compress dual layered DVD's onto a single DVD or convert their DVD titles into the Nero Digital format, making it possible to fit an entire DVD movie onto cost effective CD-R media. For more information on Nero products visit www.nero.com

About Ahead

Ahead Software AG, headquartered in Karlsbad, Germany with its subsidiary Ahead Software Inc. located in Glendale, California, develops comprehensive applications serving the digital media markets worldwide. Dedicated to exceptional customer service, Ahead Software continually strives to meet the needs of its consumer and corporate customers.

With over 120 million users World-wide, Ahead's premier product, Nero, has transformed the CD and DVD recording landscape since its inception in 1995. Famed for its power, stability, and intelligent approach to any recording task, Nero has become the software of choice for the World's leading drive manufacturers and PC makers in their bundles. Please find more information at www.nero.com.

Ahead Software Inc. is located in Glendale, CA. USA Technical Support is available by phone: (888) 309-4212 or Email: retail-support@nero.com.

About AMD

AMD (NYSE:AMD) designs and produces microprocessors, Flash memory devices and system-on-chip solutions for the computer, communications and consumer electronics industries. AMD is dedicated to helping its customers deliver standards-based, customer-focused solutions for technology users, ranging from enterprises to government agencies and individual consumers. Founded in 1969, AMD is a Standard & Poor's 500 company with global operations and manufacturing facilities in the United States, Europe, Japan and Asia.

AMD, the AMD Arrow logo and combinations thereof are trademarks of Advanced Micro Devices, Inc. Other product and company names are for informational purposes only and may be trademarks of their respective companies.


Copyright © 2004 Business Wire



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Not news to this board, but it´s good to finally see the press release. NERO software is used by millions of people around the world. This is the kind of mainstream software that has the potential to make AMD64 popular in the marketplace. A first, tiny step, but you´ve got to start somewhere.


Keith

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