Epicus Communications Launches Sales and Marketing Initiative
Wednesday June 20, 9:22 am ET
LAKE MARY, Fla.--(BUSINESS WIRE)--Epicus Communications Group, Inc. (OTCBB:EPCG - News) announced today it plans to expand its customer base through outreach initiatives and marketing of its Voice over Internet Protocol (VoIP) services, recently offered by wholly owned provider ECG On The Net, LLC (ECGOTN).
FreedomOTN® is an Internet phone service, offered by ECGOTN, that takes advantage of VoIP technology to provide all the familiarity and calling features of a local telephone service plus the innovation of next generation services. The solution includes a complete suite of customizable VoIP and messaging features.
Mark Schaftlein, Epicus Communications' CEO said, "As we enter our first quarter of 2008, I am pleased to say that our focus will be on marketing and sales of our newest products. The resulting increase in our revenue will decrease our dependence on borrowing and thus increase opportunities for new investment."
Epicus Communications provides various strategic partner programs to attract new subscribers. Along with the more "traditional" marketing techniques, the company is introducing an ECGOTN "Family and Friends" program that will provide sales activity for new accounts outside of its existing base. This program is financially motivating with attractive payments for active participants.
In regards to product offerings, the company is migrating its voice-mail accounts to its own platform, which is expected to result in cost savings to Epicus Communications in excess of $100,000 by calendar year-end. Epicus Communications is also working to secure an agent agreement to enable it to provide dial-up Internet service and other related products. Additionally, management is exploring partnership opportunities for alternate carrier capabilities for long distance services.
Schaftlein continued, "Our service offerings now extend beyond traditional hard line quality and reliability. As such, we must show current and new customers how our solutions will work for them and create a return on investment for everyone."
Epicus Communications recently announced it entered into a securities purchase agreement with its current primary lender for the sale of $260,000 in 2-year, 6% convertible secured notes and stock purchase warrants. The funding proceeds are expected to be used for operations and to further increase public awareness for its VoIP services.
