The RoomStore was a brand division that was the only part of Heilig-Meyers that emerged from the Chapter 11 reorg. I don't remember if they bought the chain, or created it as a lower price retail store, with the Heilig-Meyer brand being more "upscale" and costlier to consumers.
It is marketed now as a cheaper alternative to Haynes and other big box retail furniture stores.
Register for free to join our community of investors and share your ideas. You will also get access to streaming quotes, interactive charts, trades, portfolio, live options flow and more tools.