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Re: gavinz1970 post# 4

Monday, 06/04/2007 7:06:40 AM

Monday, June 04, 2007 7:06:40 AM

Post# of 66
The RoomStore was a brand division that was the only part of Heilig-Meyers that emerged from the Chapter 11 reorg. I don't remember if they bought the chain, or created it as a lower price retail store, with the Heilig-Meyer brand being more "upscale" and costlier to consumers.

It is marketed now as a cheaper alternative to Haynes and other big box retail furniture stores.

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