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Friday, 05/18/2007 11:56:21 AM

Friday, May 18, 2007 11:56:21 AM

Post# of 109
CMTN NEWS


News: Global Media Fund. Global Media Fund and Sports Alumni Inc to Implement National Media Campaign

Lets not forget how big this is for advertising.

HENDERSON, Nev. & MOUNT SINAI, N.Y. -- Global Media Fund and Sports Alumni Inc./American Football Alumni (Pink Sheets:SPNI) announced today that they are launching a national marketing campaign for Sports Alumni based on the Global Media/Sports Alumni partnership that has been almost a year in the making.

"We are extremely excited to launch our media campaign for Sports Alumni," Global Media president Don Rose said. "We at Global Media love where Sports Alumni is with their launch of the TEAM ASSISTANCE PROGRAM (TAP) and with the added marketing strength of their marketing and product development partner Diversified Entertainment Properties it is time to begin the program."

Sports Alumni's TAP campaign will be developing the company's local presence within communities around the country and will increase the American Football Alumni's local memberships. It is anticipated that the combination of the Global Media campaign, Diversifier's marketing efforts and the launch of Sports Alumni's seminar and clinic programs will assist in building sponsorship revenues and public relations for local high school and youth football programs.

"We are ready to jump in and get the press and advertising campaign going," Rose said. He added that, "The media campaign gives American Football Alumni opportunities to realize their goal of building an active network of those passionate about football. Global Media Fund will begin its press campaign, by providing the local markets with repeated print and radio exposure of the American Football Alumni story to millions people across the country."

Stephen White, CEO of Sports Alumni, added, "We intend to spend close to half of our 30 million dollar marketing budget, that is part of our Global Media partnership, within the next 12 months. With the addition of the entertainment exposure, product development, and marketing that we are adding with our acquisition of Diversified Entertainment we are now able to launch our Team Assistance Program on a national basis. We believe that our business model allows for rapid growth of our company and the support we will give small college, high school and youth athletic programs is newsworthy. Global Media, Diversified Entertainment and our Board of Directors agree its time to let people know we are coming and this media program is going to maximize our results."

The Global Media campaign combined with synergistic sales developed on the retail level through Diversified Entertainment will allow Sports Alumni to stay on track with the solid development of our business plan. Mr. White also added, "Each retail product sold through Diversified is developed to produce around a million in gross revenues. These are the numbers they are currently doing with some of their key retail products," White said. "These are important reasons to finally pull the trigger on launching our media partnership deal with Global Media and we could not be more excited."

"This is one of our most exciting ventures and we look forward to seeing the benefit of our campaign for Sports Alumni," Rose said.

About Global Media Fund:

Global Media Fund was started by the owners of one of the most successful media creation and placement companies in the world. Global Media Fund's primary purpose is to invest media and advertising monies in both established and promising young companies and to grow along with their clients. By taking equity as majority payment for services, Global Media Fund gives their portfolio companies the ability to execute an all-encompassing and powerful media campaign that exposes the client's company and products to millions of consumers with very little cash outlay. This allows Global Media Fund client companies to gain the exposure they need to promote their product and services.

Related Website: www.globalmediafund.com










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