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Re: stockBNY post# 121809

Wednesday, 05/16/2007 8:53:11 AM

Wednesday, May 16, 2007 8:53:11 AM

Post# of 326356
I actually believe that this can be huge for newspapers. Imagine a bar code embedded advertisement within the newspaper that you shoot for more information. Based on your preset information stored on your phone, specialized information could be tailored and delivered to you based on the product being viewed.

Obviously the applications are endless, but I believe this has greater initial use with newspapers. Look through the Sunday paper and check the ads with website designations. It's an advertisers dream to streamline product information to a consumer.

General newspaper advertising is geared toward the masses. Qode based newspaper advertising would betoward the individual, and the specific product they are interested in.


__________________

I agree. I was pointing out that it was odd to advertise for a paper in a paper. I wasn't suggesting that the codes not be there at all. Although, now that you mention it, I haven't thought about how each of these links would be "stored" on the phone. One could browse through the paper, scan all of the pertinent ads and go through them like clipping coupons. Does anyone with Qode on their phone know if you can store and/or manage more than one code at a time? If not, that would be a good suggestion for management. Good point. Thanks.

HTJ