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Re: cksla post# 261

Friday, 12/05/2003 4:33:32 PM

Friday, December 05, 2003 4:33:32 PM

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Cornice Storage Technology Recognized with Awards
Cornice, Inc., an innovator in compact, high-capacity storage, recently has been named as the winner of the Boulder County Business Report's fourth annual IQ (Innovative Quotient) Awards in the Computer Products and Services category from 80 nominations. The Company also has been named to the 2003 AlwaysOn List of Top 100 Private Companies from a pool of more than 700 companies.

Cornice was selected for both awards because of its innovation in the creation and design of the Storage Element (SE), a 1.5GB one-inch storage device. The SE provides a high-capacity, low-cost, compact and durable storage choice for consumer electronics devices such as MP3 players, USB storage, personal digital assistants (PDAs), and imaging products.

Founded by veterans of the PC-oriented storage industry, Cornice has developed a revolutionary storage device designed specifically for consumer electronics products. When integrated into a new generation of versatile mobile devices, the SE brings new levels of affordability and content capacity to consumer electronics products. Name brand companies with plans to launch future products featuring the Cornice SE include Digitalway, iRiver, Rio (formally SONICblue), Samsung and Thomson. SAE, Texas Instruments, SigmaTel and PortalPlayer have partnered with Cornice to support product development.

Founders Curt Bruner (CTO and EVP) and Kevin Magenis (President and CEO) formed Cornice in August of 2000. Both men had previously worked together in the technology industry. "As a company and as engineers, we are proud to be recognized with these innovation awards," said Bruner. "They are another endorsement of the world class team of engineers and innovative thinkers we've assembled."
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Here are my favorite Q&A's... I am getting all teary-eyed and nostalgic:

Q: When will the Eclipse by Fujitsu Ten product go on sale?
A: The timing of retail availability will be announced by Eclipse by Fujitsu Ten.

Comment: Interchange Fujitsu Ten with Hytek, Hango, Intel, any OEM EDIG was/is dealing with. All EDIG stockholders know what the "OEM's time table controls the announcement" means.....

Q: What is happening with bundling?
A: We are negotiating with PC manufacturers and other hardware providers

Comment: This one is a sweatin' to the oldies.... We must have heard/seen this "negotiating with bundlers'" realistically 10x by now....

A:Digitalway is marketing their version of our Odyssey 1000 worldwide to OEMs and plans to sell it under their MPIO brand name in Asia.

Comment: Notice the word "Marketing". That is definitely not "Selling". EDIG O1000 is on the market, why is Digitalway only "Marketing" this??? Do you remember Hango marketing the MP2000 meant on the Phantom launch.

Q: Please discuss our PORTALPLAYER relationship.
A: PORTALPLAYER is bringing to us qualified customers who are interested in having products developed utilizing the PORTALPLAYER chipset and e.Digital’s proprietary and patented technologies.

How many times have we seen EDIG saying one of their relationship is yielding referrals??? What did these relationships result in?

A: ...we expect revenues to significantly increase in the following quarter.

Comment: They used "significant" when describing Dataplay's revenues to them... This word is really the kiss of death w/ EDIG.

These FAQ's are the continuing EDIG "wool-over-the-eyes"...





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