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Monday, 04/09/2007 8:17:42 AM

Monday, April 09, 2007 8:17:42 AM

Post# of 1557
NEW SUBSIDIARY!!!

PrimEdge, Inc. Negotiates Exclusive Licensing Rights for Broadcast and Media Distribution of the "Absolute Fighting Championship" Mixed Martial Arts Fighting Events to Be Organized, Operated, and Marketed by new PrimEdge Subsidiary

PrimEdge, Inc. (PINKSHEETS: PEDG
, announced
today that it is in discussions for the exclusive licensing rights with
Florida-based "Absolute Fighting Championships" (www.afcmma.com) that will
result in the formation of a new PrimEdge subsidiary to organize, conduct,
promote, and film the Absolute Fighting Championships mixed martial arts
fighting events featuring internationally known "full contact" fighters.



These events will be scheduled starting in late 2007 at the major sporting
event venues in select cities across the U.S. PrimEdge's new subsidiary
will hold exclusive distribution rights for broadcast and media
distribution, including DVDs, of the events. What is known as "full
contact fighting" is the fastest growing spectator sport in the U.S. and
worldwide with up to 10,000 people attending a typical event.





Brian Schuster, PrimEdge's Chairman, stated, "These exclusive licensing
rights are a tremendous opportunity for widening our focus in the
entertainment sector, while allowing us to have creative control of the
events that we will produce through our new subsidiary and utilize all of
the next-generation post-production services of our subsidiary, Orangebox
Entertainment, Inc., for exclusive distribution over Cable TV channels or
pay-per-view.



"By producing live entertainment events and having the exclusive broadcast
and media distribution rights on the fastest growing spectator sport
worldwide, PrimEdge has the opportunity to leverage our existing
subsidiary's technology and services while delivering media products that
we alone can distribute. This is a groundbreaking event for PrimEdge,
PrimEdge shareholders, and one we believe will significantly accelerate
PrimEdge's internal business strategy and revenues well beyond the
company's initial internal expectations."



About the Absolute Fighting Championship



The Absolute Fighting Championship's mission is to provide the fight
enthusiast with the best fighters at the best venues on the most exciting
cards imaginable.



The Absolute Fighting Championship is a premier mixed martial arts event.
It recruits some of the best fighters from all around the world.
Every match is a culmination of years of training by these amazing
athletes. Imagine, Brazilian Jiu Jitsu, kick boxing, wrestling, and Judo
all in one octagon. This is the sport of mixed martial arts, this is the
AFC!



About PrimEdge, Inc.



PrimEdge, Inc., Boca Raton, Florida, is a diversified holding company,
owning and overseeing the operations of two majority owned subsidiaries,
Orangebox Entertainment, Inc., Burbank, California, a production and post
production service provider to the Entertainment Industry, and DigiKidz,
Inc., Boca Raton, Florida, a producer and distributor of family
entertainment products.

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