AFRR: Sub-penny with big volume on nice news. Breakout coming. Looking for .01+ short term. Nice potential. Who wouldn't want a fire retardent tree for Christmas lol:
BSNS WIRE) AFRC Announces Better Than Expected Results From TV Advertising C
mpaign
AFRC Announces Better Than Expected Results From TV Advertising Campaign
Business Editors
SAN DIEGO--(BUSINESS WIRE)--AFRR--
American Fire Retardant Corp. (OTCBB:AFRR) announced
today that the results created by the national television advertising
campaign for its TreeSafe product were better than expected. Because
of this early success, the media campaign will be increased in size
and scope to include many large national cable networks such as
Lifetime TV, USA Network, SciFi Network, CNN, The Soap Opera Network,
Oxygen, Hallmark, Headline News, and several more.
Stephen F. Owens, president of AFRC, said, "Early indications are
that the revised TV offer of two bottles of TreeSafe for $19.95 has
been received as a tremendous value by the consumer public and has
thus driven early sales higher than expected. As the holiday buying
season approaches, the Company expects sales of its TreeSafe product
line to increase substantially."
Mr. Owens concluded by saying, "The campaign will also now include
a global Internet marketing initiative, handled by Chief Media of New
York, starting the week of 12/1/03. The online campaign will include
search engine key word optimization, email marketing, banner
advertising and a pop-under campaign to assure full saturation of the
category for online shoppers."
About American Fire Retardant Corp.
American Fire Retardant Corp. (OTCBB: AFRR -
www.americanfireretardant.com), is in the business of developing,
manufacturing and marketing a line of interior and exterior fire
retardant products. American Fire Retardant Corp. also designs new
technology for future fire resistive applications that are being
mandated by local, state and governmental agencies. Additionally, the
company is active in the construction industry as sub-contractors for
fire stop and fire film installations.
Safe Harbor for Forward-Looking Statements: Except for historical
information contained herein, the statements in this news release are
forward-looking statements that involve risks and uncertainties and
are made pursuant to the safe harbor provisions of the Private
Securities Reform Act of 1995. Forward-looking statements involve
known and unknown risks and uncertainties, which may cause the
Company's actual results in the future periods to differ materially
from forecasted results.
KEYWORD: CALIFORNIA
INDUSTRY KEYWORD: BUILDING/CONSTRUCTION REAL ESTATE BUILDING/CONSTRUCTION REAL E
TATE RETAIL CONSUMER/HOUSEHOLD FOREST PRODUCTS PRODUCT
SOURCE: American Fire Retardant Corp.
CONTACT INFORMATION:
American Fire Retardant Corp.
Randy Betts, 619-258-3640
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