Esprit Financial Group Inc. (Esprit) (CHNW.PK) Launches Forex Trading Website
7:00 AM ET - PR Newswire...
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The Company is pleased to announce that its Forex Trading service is now open for business at its permanent URL location, www.cashnow.com. The Win Trader Mini Platform offers a 2 pip spread on major currency pairs. Importantly, there is no dealing desk. All trades are processed electronically on a streaming pass-through basis. This eliminates price manipulation that can lag the actual interbank market and cut into traders' profits. Clients can also benefit from the fact that there are no interruptions or slowdowns in trading during major news or market reports that can affect trading prices.
With the Forex service moving to www.cashnow.com, there have been additional location changes to the Company's other product divisions. The Cash Now Payday Loan Business Aggregation website can now be found at www.cashnow.org. The Company's sub-prime loan facilitation service, featuring a real-time online booking engine, is now located at www.cashnow.net.
The launch of the Forex website is a significant business milestone, as Cash Now executes on its diversified financial products development program. In addition to the launch of this North American based Forex service, the launch date of a UK based website remains on target for May 15, 2007. The Company also plans to launch an additional website serving the Asian or the Asiana markets.
Richard Sciacchetano, head of Esprit's Forex Trading division comments, "We are coming to market with a terrific product. The retail forex market is relatively new. As with most such disruptive business developments, the landscape is more than a little like the Wild West. Most forex websites have taken advantage of retail traders by manipulating data in a manner that is technically not misleading, but proves frustrating to traders as they start to wonder why their trades don't match the actual movements of the interbank market. As an Introducing Broker for Advanced markets, Inc, we can assure our clients that there is no smoke and mirrors here. All trades are handled on a streaming pass-through basis. There is no dealing desk, no intermediary manipulation of pips before data reaches the trader. We believe that seasoned day traders will increasingly find that our products are truly fair, honest and transparent. We expect to make a lot of long term relationships with our client's".
CEO Garr Winters noted: "It is important for us that we have met our established deadline for the launch. It has been our intent to keep all of our shareholders and stakeholder groups fully apprised of business developments, and our approach to growth. It is vital that we hit the target every time on every front. We are intent on building credibility, and that means ensuring that any announcements made are carried through to completion, as promised and on time. We're looking down the track, and we see tremendous growth full potential for this organization. Our senior management team is truly excellent, and includes industry pioneers and innovators in our key business sectors. Their past accomplishments are real, and we expect that to continue in the future".
Winters added, "Of course, this doesn't mean that it's just business as usual today. We'll take a breather for a couple of hours, and celebrate the moment. I have to thank all of our people who have managed this project so well, which also includes Advanced Markets, Inc. who have been tremendously supportive and accommodating as we ramped up to this launch date".
