Saturday, March 24, 2007 12:18:47 PM
The market is now discounting the fact that mgmt talked big and didn't deliver. In my experiences (IMO), once mgmt disappoints the market, it can take 2+ years to begin re-establishing credibility. The markets and investors are very emotional. If you're holding this, plan on holding it for years and quit watching each tick, you'll go nuts.
Regardless of how pos or neg one may be, the company needs to step up their execution and fast. It's amazing how quiet it's been, and the lack of opening these famed stores in Milwaukee, Austin, and other locations... I'd also like an update on how the operating stores are doing. Are they doing better than a typical franchise, worse, the same? It'd be nice to know if the public is buying into this food.
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