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Thursday, 03/15/2007 3:09:37 PM

Thursday, March 15, 2007 3:09:37 PM

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Rudy Beverage Taking Sales a Mile High at King Soopers Markets Throughout Colorado
Thursday March 15, 9:29 am ET


SCOTTSDALE, AZ--(MARKET WIRE)--Mar 15, 2007 -- Rudy Beverage, Inc. (RBI), a portfolio company of Global Beverage Solutions, Inc. (OTC BB:GBVS.OB - News), today announced that all New Age Beverage Distributors servicing King Soopers, a Kroger Company grocery store chain, in the state of Colorado have agreed to carry Rudy Beverage's 32-ounce Rudy Revolution(TM) healthy alternative sports drink formulated with the sugar supplement natural sweetener Xylitol. Over 100 Kroger Company stores in Colorado, including select City Market supermarkets -- another Kroger Company grocery store chain serviced by New Age Beverage Distributors -- will participate in the new product placement.
It is anticipated that "Rudy" Ruettiger, University of Notre Dame football legend and cofounder of Rudy Beverage, Inc., will make special guest appearances in support of the Colorado rollout later this month.

"Our company is exceedingly pleased to have King Soopers throughout the state of Colorado carrying Rudy Beverage's new 32-ounce healthier sports drinks with Xylitol, Rudy Revolution(TM). We are proud to be working with a company that shares our commitment to offering their customers products that promote health and better nutrition," commented Drew Carver, President of Rudy Beverage, Inc. He continued, "Reception to our Rudy Beverage lines has been tremendous lately. Since the availability of the 32-ounce bottles we have seen a significant increase in orders placed. We are also pleased to note that Arcadia Farms, our bottling partner, has implemented improvements to the production lines that have optimized and increased their manufacturing capacity to meet the expected demand. It is fantastic to see the excellent progress being made with the new bottling and distribution systems."

If you would like to receive e-mail announcements about Rudy Beverage, Inc., additional information, or contact a representative directly, please visit us on the web at: http://www.avcg.net/profile/gbvs.

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