Gourmet Provisions Intl Corp (GMPR)

[skunksyard]

"Another trend I noticed in these discussions was that those who had been regular customers (i.e. were used to the previous prices), were disappointed in the price increases Unique implemented in the Fall of '06. It seemed to be a combination of this with the previously mentioned difficulties in ordering that pushed them to the decision to look elsewhere for food-delivery. Now, I'm convinced that, even with the current prices, Unique offers a lot of "bang for the buck". But, IMO, Unique needs to focus more on spreading the word that (for example) even if their Large Pizza (or Large Sub) is priced higher than the competition, that Pizza/Sub is bigger/better than what the competition offers."

I agree with you here...it's perception. My perception is that Unique's medium pizza is the same size as the large pizzas in my area, therefore price competitive. And their large is what I would consider EXTRA LARGE....maybe they should just be called for what they are....