I remember visiting the Hershey factory when I was a kid, and I wouldn't drink milk at breakfast without some Hershey's syrup in it. So a buy and hold mid '85 at around $3.50 would be worth $182 and up x52. But if you bought it at around $280 during the COVID pump and dump you would be down 35%. If you factor in inflation .... https://www.in2013dollars.com/us/inflation/1955?amount=1 (note this is a very conservative figure, in 2013 dollars) $1 in 1955 is worth $11.72 today Value of $1 from 1955 to 2024 https://www.in2013dollars.com/us/inflation/1955?amount=1 Wouldn't the proper evaluation be 11.72X 182 /3.50 = $609.44 No wonder market insiders have taken over the country... Please check my math for errors - this calculation goes from disconcerting to highway robbery....