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Saturday, June 08, 2024 4:53:55 AM
For context, Coinbase had 6.1 million monthly transacting users in Q1 2021, which equaled 10.89% of its total user base at the time. The average daily active users across all crypto exchanges is reported to be much lower, with only 27,000 users on average.
While it’s not impossible for an exchange to have a higher active user ratio, especially if it offers competitive features or incentives, such a high proportion is uncommon and may warrant further investigation to understand how NSAV defines and measures “active traders.” It’s also important to consider the market conditions, user engagement strategies, and the services offered by the exchange that could influence these figures.
In NSAV’s recent announcement, an “Active Daily User” is defined as a customer who makes more than two trades per day. This metric is part of their user engagement and retention strategy, reflecting the company’s performance in maintaining a high level of activity on their platform. NSAV reported that they have exceeded 500,000 active daily users, which is a significant indicator of the platform’s growth and user involvement.
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