Worksport Ltd (WKSP)

[Charlie V]

Worksport Announces Monumental Partnership to Tap $3 Billion Market


Chosen as Chief of Chaos’ next big project, Worksport is partnering with the team behind the viral marketing of famous brands like Manscaped, Dollar Shave Club, Paramount+,Uber, and Instacart to plot explosive growth for Worksport’s innovative product lines.



West Seneca, New York, May 2, 2024 — Worksport Ltd. (NASDAQ: WKSP), a U.S.-based manufacturer dedicated to developing innovative hybrid and clean energy solutions in lighttruck, overlanding, and global consumer goods markets, today announced a strategic partnership with Chief of Chaos, the masterminds behind the explosive growth of global leaderslike Instacart, Manscaped, Paramount+, and Uber. This company believes this collaboration is set to propel Worksport into the spotlight, harnessing groundbreaking strategies that have revolutionized visibility and sales for the biggest names in tech and consumer services.



About the Partnership: Worksport’s partnership with Chief of Chaos comes at the right moment The Company expects its revenues to grow substantially in 2024, and that production at its state-of-the-art facility is well-equipped to meet the rapidly increasing demand. Chief of Chaos brings to the table a legendary ability to craft viral brands, having catapulted companies like Uber and Instacart into everyday consumer staples. Their strategic insight is now directed at cultivating the story behind Worksport’s current and upcoming products, aiming to replicate this success by enhancing the Company’s market presence and driving significant sales through innovative, targeted marketing campaigns.



Worksport’s nano-grid, consisting of the SOLIS Solar Cover & COR Portable Energy System, are highly anticipated by the market, and have ongoing OEM interest from global automakers like Hyundai. The system is anticipated to tap into a market potential of over $3 billion annually.