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Monday, 04/01/2024 10:12:28 AM

Monday, April 01, 2024 10:12:28 AM

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Cathie Wood Thinks Palantir Could Disrupt Microsoft in Artificial Intelligence (AI). Here's Why I Think She's Right.
Adam Spatacco, The Motley Fool
Sun, Mar 31, 2024, 3:45 AM EDT

Earlier this month, Ark Investment Management CEO Cathie Wood sat down for a podcast conversation hosted by former NBA stars Andre Iguodala and Evan Turner. While Iguodala may be best known for his NBA accolades, the athlete has a prolific career off the court as a start-up investor.

During the podcast, Wood spoke at length about major themes fueling the artificial intelligence (AI) narrative. One of the emerging players in AI is big data analytics company Palantir Technologies (NYSE: PLTR).

Wood has a large position in Palantir through her exchange-traded funds (ETFs). During her conversation, she put forth the idea that Palantir could end up being one of the largest AI companies in the world and even pose a threat to Microsoft (NASDAQ: MSFT).

Here's why I agree with Wood, and how Palantir could become one of the most lucrative investment opportunities in the AI realm.

Palantir's creativity is paying off
Big tech took the spotlight in 2023. Microsoft kicked off the AI revolution with a multibillion-dollar investment in ChatGPT developer OpenAI. Alphabet and Amazon both swiftly followed, with each investing in a competing platform called Anthropic. Moreover, chipmaker Nvidia invested in the world's most valuable privately held software start-up, Databricks.

With so much money flowing into high-profile AI businesses, it was easy for investors to overlook Palantir's moves. Last April, the company launched its fourth software application: the Palantir Artificial Intelligence Platform (AIP).

In an effort to commercialize the product in a low-cost, efficient way, Palantir began hosting immersive seminars called bootcamps. During these events, prospective customers have an opportunity to demo Palantir's various products and identify a use case centered around AI.

I find this lead generation strategy to be quite creative and effective. By showing customer leads exactly how Palantir can help bolster their AI ambitions, the company has experienced an acceleration in client growth.

In 2023, Palantir grew its overall customer base by 35% annually. But more importantly, the company increased its commercial customer count by 44%. This is important as skeptics have expressed doubt that Palantir will ever truly grow beyond its legacy government business and could fail to penetrate commercial enterprises.
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