Tuesday, March 26, 2024 9:28:36 PM
Coronavirus deals severe blow to outdoor advertising groups
https://www.ft.com/content/21db8d49-2c77-4d05-8fb9-d55d1e89efad
Has COVID-19 Changed the Impact of Out-of-Home (OOH) Advertising?
https://www.americanexpress.com/en-us/business/trends-and-insights/articles/has-covid-19-changed-the-impact-of-out-of-home-advertising/
COVID & Outdoor Advertising: A Look Back
https://effortlessoutdoormedia.com/outdoor-advertising-covid-a-look-back/
"This proved to be even more foreboding to industry members, as at the time, there seemed to be no metric, rhyme, or reason for figuring out when things would be back to normal, if ever. And for a company that thrives on people being out of their home to consume our ads, it was doubly troubling".
Here’s How the Pandemic Affected Outdoor Advertising in Major Cities
https://tweakyourbiz.com/posts/heres-how-the-pandemic-affected-outdoor-advertising-in-major-cities
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