Sekur Private Data Ltd (SWISF)

[sweet crude]

News: Solution to Big AI data harvesting

https://finance.yahoo.com/news/sekur-private-data-ltd-offers-153000736.html

Sekur Private Data Ltd. Offers Solutions Against 'Big AI' Data Harvesting of Email and Messaging Communications

Miami, Florida and Toronto, Ontario--(Newsfile Corp. - March 7, 2024) - Sekur Private Data Ltd. (OTCQB: SWISF) (CSE: SKUR) (FSE: GDT0) ("Sekur" or the "Company"), a leading Swiss hosted secure and private communications platform, outlines the need for greater online data privacy in the era of Artificial Intelligence (AI) data harvesting.

Big technology companies are accumulating huge amounts of personal data these days, often without users' informed consent or knowledge, to train their Large Language Models.

Large AI models collecting user data can expose individuals to several online privacy risks. Firstly, the harvesting process might unintentionally capture sensitive information like names, locations, or opinions.

Additionally, even seemingly unrelated data points can be analyzed by AI models to infer personal characteristics, potentially revealing aspects users wish to keep private. Biases present in the harvested data can lead to discriminatory outcomes, as AI models might make decisions or recommendations based on assumptions about users derived from biased information. Finally, there's always the risk of data breaches or misuse, where the harvested data could be compromised or used for purposes beyond the user's consent.

While Sekur supports innovation, it also believes individuals and companies should take steps to better secure their data through encryption, privacy tools, and careful online behavior that are essential to maintaining control over private information and communications, such as email and messaging.

Alain Ghiai, the CEO of Sekur Private Data Ltd., commented, "In the age of AI and Big Tech, our data footprints are becoming increasingly complex. Securing your online data and communications is no longer a choice - it's the cornerstone of safeguarding your digital identity and future whether you are an individual, a small business or a large organization. At Sekur we strive to maintain your privacy and security above everything else."