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Saturday, March 02, 2024 4:44:25 PM
Using an incredibly low conversion rate of only 5%, units purchased which get a written review, it is likely generous to say 40 have been sold based on the 2 reviews left in the past 6 months.
5% of buyers taking the time to leave reviews is probably applicable to inexpensive and generic products, like a phone charging cord. This is because most people won't take the time, or feel it is of value to post a review that says, "It works". So, maybe 5 out of every 100 buyers will do that.
For a new technology product, that is hundreds of dollars, it is more then reasonable to expect a higher rate of reviews being left, as those buyers are likely to be younger, savvy, understand the power of commenting on products, and want their voices to be heard.
If we use a conversion rate of 10%, still very low, it would mean only 20 POSVOS units were sold on Amazon in the past 6 months, so let's go with 5% in order to not upset the POSRMX bedwetters.
NOTE: In theory, when VBR increases, Dongles are selling. When VBR stays the same for a period of weeks or months, Dongles aren't selling!
VBR Relevance is simple. A higher number equals higher sales, and the actual Review indicates what buyers think. It's no wonder that with reviews like the only 2 left since August 2023, which are not favorable, sales are not good.
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