NeoMedia Technologies, Inc (NEOM)

[Vercingetorix]

Scanbuy Hires Jim Edson as SVP Business Development

http://www.sys-con.com/read/340290.htm

NEW YORK, Feb. 21 /PRNewswire/ -- Scanbuy, Inc., (http://www.scanbuy.com/) a global provider of wireless commerce solutions, today announced it has expanded its management team with the addition of Jim Edson as Senior Vice President of Business Development.

A seasoned executive, Jim Edson brings twenty years of global business development experience with a particular focus on mobile solutions that require both mobile handset and mobile carrier collaboration. He will be responsible for relationship-building with mobile handset manufacturers, chipset providers and wireless carriers in his new role.

Prior to joining Scanbuy, Edson was SVP of business development at PacketVideo Corporation, the world's leading provider of embedded multimedia software and applications. At PacketVideo he focused on new applications, developing new markets, and nurturing relationships with global carriers and handset OEMs. Previously, Edson held various sales, marketing and general management positions with several major wireless vendors including Motorola, Qualcomm and Ericsson,

Edson's career includes successful long-term expatriate assignments in Japan, South Asia and Latin America. He was a co-founder and board member of a PCS operator in Chile and a fixed wireless service provider in Brazil.

"Jim has a very impressive track record in all facets of the mobile ecosystem," said Jonathan Bulkeley, Chief Executive Officer of Scanbuy, Inc. "He is widely respected for his expertise and knowledge by the handset and the carrier communities. With Jim's addition to the team, Scanbuy will reinforce its market leadership position and accelerate its growth as the standard for consumers' ability to utilize enhanced services via their wireless phones," continued Mr. Bulkeley.

About Scanbuy

Scanbuy (http://www.scanbuy.com/) is a global provider of mobile solutions allowing consumers to access mobile commerce and mobile marketing services in a simple and intuitive way. Scanbuy's barcode-capture technology and services platforms are designed for handset manufacturers, wireless carriers, content providers and retailers to enable swift navigation from the handset to the physical world. Scanbuy is widely acknowledged as the leading solution provider in this emerging market which displays strong growth potential for the consumer wireless market throughout the world. Founded in New York in March 2000, Scanbuy is led by a pioneer in media and e-commerce and has a strong intellectual property portfolio with over 25 patents filed in the US and internationally since 2001. Scanbuy made Fortune's 2005 list of "25 Breakout Companies" and the "Top 100 Companies in North America" in Red Herring in 2006. The company's investors include Longworth Venture Partners, Masthead Venture Partners and Hudson Ventures.
Scanbuy, Inc.

CONTACT: Kate Berg, [phone], [e-mail]

Web site: http://www.scanbuy.com/

© 2007 SYS-CON Media Inc.