Else Nutrition Holdings Inc (BABYF)

[pual]

'The Kids Nutrition market revenues were estimated at US$52 Billion in 2022 and are anticipated to grow at a CAGR of 5.5% from 2023 to 2033, according to a recently published Persistence Market Research report. By the end of 2033, the market is expected to reach a valuation of US$94.5 billion. North America accounts for 31.6% of the kid's nutrition Ready to Drink global market.'

That means that serious reputed firms in the domain will keep going agressively after this market. We however just keep issuing PR's to current shareholders and place boxes on shelves hoping someone will notice.

Our leader obviously has no clue relative to what it takes to penetrate a market, even more if the said market is a growing lucrative market occupied by large companies already having large shares of it.

Let's hope she realiize (or have some one help her see it) that she is not qualified to play that game and convince her that the way to go is to sell our great product to rich partners or competitor ...

My hope is she knows that and she just wait for FDA approval to act, otherwise, I most likely will still reduce may position or even walk away putting my money in a more realistic company.